Question 1

Why is CMe's SPF 50+ verified at SPF 65.8?

Accepted Answer

We conducted independent laboratory testing through Spincontrol, a certified testing facility. The verified SPF value of 65.8 exceeds the SPF 50+ claim, demonstrating our commitment to transparency. We publish actual test results rather than relying on theoretical calculations. This verification is documented and available to customers.

Question 2

What makes CMe different from other skincare brands?

Accepted Answer

CMe follows a 'Confident Curator' philosophy: สวยต้องดีด้วย (beauty must be good too). We combine founder-driven R&D with factory certification (COSMEB certified Wathoothorn factory) and verified claims. Every product undergoes stability testing and dermatological assessment. We prioritize transparency — all claims are backed by laboratory data.

Question 3

Are CMe products natural?

Accepted Answer

CMe products are formulated to be effective and safe, not necessarily 'all-natural.' We select ingredients based on clinical efficacy and dermatological testing rather than natural origin alone. Our Brightening Serum uses Vitamin C (scientifically proven for brightening), and our formulations include preservatives (required for safety) and UV filters (necessary for sun protection). We're transparent about every ingredient.

Question 4

Is CMe tested on animals?

Accepted Answer

CMe products are not tested on animals. All testing is conducted through in vitro methods and volunteer patch testing with consenting participants. Our Wathoothorn factory maintains COSMEB certification, which prohibits animal testing.

Question 5

Can I use all three CMe products together?

Accepted Answer

Yes. The recommended routine is: (1) CMe Cleansing 3-in-1 morning and evening, (2) CMe Brightening Serum after cleansing, (3) CMe UV Protection SPF 50+ during the day. All products are dermatologist tested for compatibility. If you have sensitive skin or are introducing serums for the first time, patch test first and gradually incorporate.

Question 6

Is CMe suitable for sensitive skin?

Accepted Answer

CMe Cleansing 3-in-1 is specifically formulated to be non-irritating and gentle. During stability and safety testing, common allergens were removed from the formula. However, skin sensitivity is individual. If you have known allergies or reactive skin, we recommend patch testing a small amount on your inner arm first. Contact us if you experience any reactions.

Question 7

What is the shelf life of CMe products?

Accepted Answer

All CMe products have a 2-year shelf life from manufacture date when stored in cool, dry conditions. The batch number and manufacture date are printed on each product. Once opened, products should be used within 6-12 months depending on storage conditions. Keep lids tightly closed and away from direct sunlight.

Question 8

Do you ship internationally?

Accepted Answer

Currently, CMe ships within Thailand. We're exploring international shipping options for 2026. Subscribe to our newsletter or follow our TikTok (@cmecheertsume) for updates on international availability.

Question 9

What is your return policy?

Accepted Answer

We offer a 30-day money-back guarantee if you're not satisfied with your purchase. Products must be unused or minimally used in their original packaging. Contact our customer service team at contact@cme.co.th with your order number and reason for return.

Question 10

Are CMe products vegan?

Accepted Answer

CMe Cleansing 3-in-1 and UV Protection SPF 50+ are vegan-friendly. CMe Brightening Serum contains Vitamin C derived from plant sources and is also vegan. All products are cruelty-free and not tested on animals.

Question 11

Who is the founder of CMe?

Accepted Answer

CMe was founded by Cheer, a skincare scientist with 3+ years of R&D experience. Cheer built CMe with a mission: ความใส่ใจเริ่มต้นตั้งแต่สัมผัสแรก (care starts with the first touch). Cheer personally oversaw all product formulation and testing at Wathoothorn factory.

Question 12

How can I contact CMe customer support?

Accepted Answer

You can reach our customer support team via LINE OA (@cmecheertsume, https://cme.co.th/line) — fastest response, daily 9:00 AM - 9:00 PM Bangkok time. Also via email at contact@cme.co.th, or DMs on TikTok (@cmecheertsume) and Instagram (@cmecheertsume).